During the Toronto International Film Festival, we brought the bottle artwork to life with a large-scale installation and experiential art piece in the middle of TIFF’s busiest strip, Festival Street.
Case Studies
LIFEWTR x TIFF
For ARTO LIFEWTR's launch into Canada, Somewherelse was enlisted to design and produce captivating activations that told the brand story and connection to creativity. A key part of the plan was to showcasing the unique bottle artwork designed by acclaimed NYC muralist Jason Woodside.